Asia Pacific University of Technology & Innovation

Overview of Master of Business Administration Euro Asia Business in Asia Pacific University of Technology & Innovation Malaysia

This programme is specifically designed to provide:

• Students with knowledge, critical and applied skills in business management and strategies in the Pacific Rim and opens windows to Asia and its emerging giants, and to European perspectives.
• The Master of Business Administration (Euro-Asia Business) draws on contemporary business thinking and methods. Students learn powerful business concepts by drawing on real-world business issues and the comparative business issues between Asia and Europe.

PROGRAMME STRUCTURE

• Statistical Decision Making
• Doing Business in Europe and Asia
• Euro Asian Financial Management
• Euro Asian Business Strategy
• Euro Asia Global Business and Trends
• Managing Creativity and Innovation
• Managing Organisations
• Marketing and Sustainability in the Age of Globalisation
• Research Methodology
• Behavioural Science, Social Media and Marketing Analytics
• Project

ENTRY REQUIREMENTS

• Bachelor’s degree with minimum CGPA of 2.50 out of 4.00, or its equivalent qualification as acceptable by the Senate.

• Bachelor’s degree with CGPA below 2.50 out of 4.00, or its equivalent qualification can be accepted with minimum 5 years relevant working experience in related field.

• English Requirements: IELTS 6.0

CAREER PROSPECTS