Career Opportunity of Bachelor of Business Administration Hons in Marketing in Universiti Tenaga Nasional UNITEN Malaysia
Graduates with good results can choose to further their studies to obtain a Master's Degree in several fields of study. Graduates of the Bachelor of Business Administration in Marketing programme will have a wide choice of career opportunities in the field of marketing professionals such as:
Advertising Manager
Sales & Marketing Manager
Sales & Marketing Consultant
Marketing Communication Manager
Product & Brand Manager
Event Manager
Services And Operation Managers
Supply Chain Managers
Customers Relations Managers
Academics
Course Outline
Course Outline of Bachelor of Business Administration Hons in Marketing in Universiti Tenaga Nasional UNITEN Malaysia
This programme can be completed in Full Time: 3 years.
English for Business
Public Speaking & Presentations
Islam and Civil Society I / Moral and Civil Society I
Islam and Civil Society II / Moral and Civil Society II
Islam and Civil Society I / Moral and Civil Society III
Hubungan Etnik
Tamadun Islam & Tamadun Asia
General Elective MPU 02
Financial & Managerial Accounting
Business Economics
Principles of Finance
Malaysian Commercial Law
Principles of Management
Business Communication
Organizational Behaviour
International Business
E-Business
Human Resource Management
Business Ethics
Operations Management
Strategic Management
Principles of Marketing
Business Mathematics
Business Research
Energy Management & Sustainability
Entrepreneurship
Consumer & Buyer Behaviour
Product & Brand Management
Integrated Marketing Communications
Sales Management
Services Marketing
Strategic Marketing
Issues of Marketing in Malaysia
Marketing Project
1 Elective Course
Industrial Training
Entry Requirement
Entry Requirement of Bachelor of Business Administration Hons in Marketing in Universiti Tenaga Nasional UNITEN Malaysia
Sijil Tinggi Persekolahan Malaysia (STPM)
Pass STPM/equivalent with minimum CGPA 2.00 or grade C for two (2) subjects and Pass Mathematics and Bahasa Inggeris at SPM Level.
Sijil Tinggi Agama Malaysia (STAM)
Pass STAM with a minimum grade of Jayyid (taken within 2 years prior to application) and Credit in Bahasa Melayu, Pass Mathematics and Bahasa Inggeris at SPM Level.
A-Level
Pass A-Level with Gred C in 2 subjects.
Matriculation
Pass Ministry of Education (MOE) Matriculation programme with minimum CGPA of 2.00.
Foundation
Pass Foundation Studies with minimum CGPA of 2.00.
Diploma
Pass Diploma programme with minimum CGPA of 2.00 from recognized institution by Government of Malaysia.
Diploma Vocational Malaysia (DVM)
Pass DVM in related fields with a minimum CGPA of 2.50 AND Pass Sijil Vokasional Malaysia (SVM) / An Academic Cumulative Grade Point Average (CGPA) of 3.33 or higher/ A Vocational CGPA of 3.67 or higher and competent in all vocational modules/ A credit in Bahasa Melayu (SVM 1104)/ **Cohort 2013 onwards also need to get an exemption from obtaining a passing grade for Sejarah at SPM level.
UEC (Unified Examination Certificate)
Pass UEC with a minimum of grade B in 5 subjects.
International Baccalaureate Diploma (IB)
A pass in IB with minimum of 30 points.
HND(UK) Diploma
Pass HND in related field with minimum CGPA 2.00.
SAME/WACE/AUSMAT
Pass South Australian Matriculation (SAM) and South Australian Matriculation (AUSMAT) with 70%, or South Australia Certificate of Education (SACE) and Western Australian Certificate of Education (WACE) with Band 2 in 2 subjects.
Others
Other equivalent qualifications recognised by the Government of Malaysia.
ENGLISH REQUIREMENTS
For Malaysian Students:
Students have taken MUET before enrol. However, students are required to complete MUET during the duration of the study (before graduation). IELTS (5.0 and above) or TOEFL (500 and above) or TOEFL Internet-Based Test (42 and above) is also accepted.
MUET – Malaysia University English Test
Achieve Band 1 and above
For International Students:
International students are required to have one of the English proficiency scores stated below to enrol in UNITEN. Bachelor students who do not fulfil this English requirement are required to sit for the Intensive English Programme (IEP) and pass the requirement below before starting their Bachelor programme.
MUET – Malaysia University English Test
Achieve Band 3 and above
IELTS – International English Language Testing System
Achieve 5.5 and above
TOEFL - Test of English as a Foreign Language
Achieve 500 (TOEFL) or 46 (TOEFL Internet Based Test) and above
Information TechnologyEngineeringHuman Resource ManagementElectrical and Electronics engineeringEngineeringSoftware EngineeringFinanceCivil EngineeringCyber SecurityBusiness ManagementBusiness Information SystemsComputer and ITMaster of Business Administration International BusinessMarketingView All